MARFIL
This promotional video was created for a psychology company that serves a diverse range of clients. The objective was to highlight the company’s unique strengths and broad collaboration network, showcasing their work with doctors, teachers, and various other professionals.
The project began with an in-depth scriptwriting phase. I meticulously gathered all relevant details about the company to ensure the script accurately reflected their mission, services, and partnerships. This foundational step was crucial in crafting a narrative that would resonate with the intended audience and clearly communicate the company's value proposition.
Filming took place over two days. Each scene was carefully planned and executed to construct a compelling storyline that would engage viewers. By segmenting the shoot into distinct parts, we were able to maintain a clear and cohesive narrative flow, making it easier to piece together during the editing phase.
In post-production, I undertook a comprehensive editing process. This included not only cutting and arranging the footage but also performing color correction and color grading to enhance the visual appeal and ensure a consistent look throughout the video. The aspect ratio was meticulously set to meet the desired specifications for the platform on which the video would be displayed.
Finally, to maximize the video’s accessibility and reach, I added subtitles. This final step ensured that the content was comprehensible to a wider audience, including those who are hearing impaired or non-native speakers.
Through this thorough and detailed approach, the resulting video effectively promoted the psychology company, emphasizing their professional collaborations and their commitment to serving a wide range of clients.